HOUZZ VALUATION SOFTWARE

Immediately, despite the shortage in supplies. completely changed how people wanted things now. This was a pivotal moment for embracing tech within the design and renovation space.

Contractors and design professionals faced a huge increase in demand and urgency. Closets and kitchen tables turned into new office spaces. People were stuck inside their homes and wanted to leverage the space to accommodate new needs. However, the pandemic forced many contractors to learn to work more efficiently online.įurthermore, the home renovation and design industry faced rapid growth. Before the pandemic, design professionals relied heavily on word of mouth referrals, spreadsheets and in-mail invoices. The home renovation and design business faced radical change as COVID-19 pushed the home improvement industry to go remote. Houzz Capitalizes on Radical Changes Due to COVID-19 And this presents a unique opportunity for the Houzz IPO. Additionally, the growth of the company during the pandemic demonstrated its competitive edge. Houzz offers services that beat the competition. This includes website building and hosting, multimedia production, exclusive analytic tools and listing in Houzz’s directories. In addition, the premium service offers various marketing services for professionals.

HOUZZ VALUATION SOFTWARE

It offers a suite of business management and marketing software solutions that allow users to…Ĭontractors can schedule appointments, control budgets, analyze potential clients and work with remodelers and other professionals on the app. The service is a project and customer management service that helps home professionals stand out, win clients and manage projects efficiently. However, Houzz is unique from other websites because users can filter results based on home-style, budget and other factors like whether a business is family-owned or environmentally friendly.įurthermore, Houzz offers a premium subscription service, Houzz Pro. And the company has its own marketplace where users can buy and sell various home products, including outdoor and indoor furniture, decor, rugs and lighting.

Houzz features a directory of designers, landscapers, inspectors, welders and construction professionals. In addition, it helps connect them with people to hire home professionals. The site offers a blog with various design ideas depending on the user’s style. Houzz provides home renovation and design ideas by connecting users with ample tools, resources and vendors. Adi Tatarko and her husband Alon Cohen founded the company in 2009 after finding it difficult to find ideas for remodeling their home.Ī website that was once a side project has now evolved into one of the top home design websites. Houzz is an online community of architecture, home improvement, interior design and landscaping professionals. So, when can investors expect Houzz stock? The company is in the preparation stages for its public debut and announced plans to list its stock in 2022. And with the new valuation, it is likely the company will pursue an eventual IPO over attempting an acquisition.The Houzz IPO is coming to the market soon. With this latest round of venture capital funding, Houzz will have raised more than $600 million. The company makes a commission from these sales, which sources say is the fastest growing part of the business. The company’s first revenue streams included advertising and paid listings, but Houzz eventually added an eCommerce marketplace where merchants can sell the furniture and home décor found in photos. Houzz features home décor photos meant to inspire homeowners doing renovation projects. The company was founded in 2009 by CEO Adi Tatarko and her husband, Alon Cohen. Past Houzz investors GGV Capital and Sequoia Capital are some of the firms putting more money into the interior design firm in this round. Houzz, the popular photo site used by homeowners to plan renovations, is finalizing a new funding venture capital round of $400 million that will value the home décor and interior design startup at about $4 billion.Īccording to Recode, the new venture capital investment is being led by Iconiq Capital, the investment firm that has managed money for the Silicon Valley uber-wealthy, including Mark Zuckerberg and Sheryl Sandberg.

Houzz valuation